Author: Clive Allen

When you really think about it, it’s probably quite un-remarkable what we buy in a crisis but what’s more interesting is why we buy it. As we haul ourselves through another re-invention of lock-down quarantine, the nation has quickly adapted to its new lifestyle. Logic dictates that this would inevitably be mirrored in buying patterns - mostly we’d be right in that logic.

There is an art to customer service that I worried was waining for a while, but I see hope as I think it’s coming back. In my much younger years I spent a lot of time in bars, on the service side not as a customer…well admittedly not all the time. Under the wing of a brilliant restauranteur and talented sommelier, we were taught drinks and food service. It was a really enjoyable time in

The usefulness of the good old newspaper has taken a tragic decline in the last decade, so much so it’s rarely even found coddling your fish and chips. Just to be clear this isn’t going to be a story with a fairytale ending of ‘happily ever after’, but it may create some hope for the printed pieces we have long taken for granted.

On a rainy Sunday afternoon I recently found myself engrossed in the 2014 historic drama 'The Imitation Game’, lead character Alan Turing portrayed eloquently by the enigmatic Benedict Cumberbatch. For those who have not caught this flick, it is highly recommended, if not for the various acting triumphs, then at least for its historic significance. Now this isn’t a sappy film review as such, think more along the lines of a time for recognition and

It’s quite common now that we find ourselves bouncing from week to week and asking ‘what should have been’. This month thousands of designers, buyers, press and generally fabulous people should have been flocking to the worlds capitals and fashion hubs to embrace the Fashion Month but alas the crowds were not allowed for obvious reasons. 

In 2019 research showed… (now I know many will wince at an article that starts like this but bear with it, it’s pretty interesting…) that shoppers were actively avoiding the wave of self-serve checkouts and online automation that appeared in favour of staffed stores. The report noted that consumers actually value the tactile experience and human interaction over the distance that self-serve puts between them and the product. The drive for a traditional customer service

As you stroll to your local cafe or perhaps simply take an amble in your park you’ll likely take your surroundings for granted. What you don’t realise is that by you simply being there, part of that micro-climate and community, interacting in your own unique way, you are adding to its ‘sense of place’.

We’d just come to terms with Brexit and hoped the worst was behind us when nature threw us a curve ball in the form of an invisible beastie that would change the way we look at the world. Yes there have been many Hollywood epics over the years, dramatising the odd epidemic but that’s just movies isn’t it? That would never happen in Real Life.

It's quite staggering that in times like these, we have turned to technology to keep us connected with the world, ironic after so many bodies telling us for months we are in technology saturation. The Zoom call has replaced the board room for meetings, the smartphone is the new choice for cinematography and e-commerce is keeping us supplied with all the necessaries… and in some cases unnecessaries. For many businesses the prospect of commerce on-line is

There is something rather wonderful about a billboard. The first billboards were invented in the 1830s, growing to fame as the popular form of advertising in the 1860s. As the 19th century came to a close, the regular format of a billboard was defined and their popularity further skyrocketed. Billboards have a romanticism about them, iconic in history as defining major brands over the years, everything from airlines to contraceptives to soft drinks have found their