Your brand is more than a logo. It should have an identity, a language, a story. Consumers don’t decide to buy because they like a logo; they buy because they feel an emotional connection to the brand’s personality, believe in its values and take pride in the qualities that endorsing that brand represents about themselves. This connection is not created through a logo alone. Working with a creative agency like Westbrook gets you so much
The usefulness of the good old newspaper has taken a tragic decline in the last decade, so much so it’s rarely even found coddling your fish and chips. Just to be clear this isn’t going to be a story with a fairytale ending of ‘happily ever after’, but it may create some hope for the printed pieces we have long taken for granted.